Starting an online store
How do I start an online store?Starting an online store can be simple if you focus on the essentials and avoid overcomplicating things. Here's a step-by-step guide to get you…
Why posting to Social Media once a week is the fastest way to disappear
Why Posting to Facebook or Instagram Once a Week is the Fastest Way to Disappear(And Why You’re Wrong About Who Actually Sees Your Content)1. The News Feed Is a Firehose,…
Guesstimate of the number of items posted to FB in Australia each day?
Guesstimate of the number of posts (Reels, posts, stories) made to FB pages and groups in Australia each day?What we do know:There are 17.2 million active Facebook users in Australia…
Why You Think “Everyone Sees Your Posts” (But They Don’t)
Why You Think “Everyone Sees Your Posts” (But They Don’t)You’re in Your Own BubbleAs the page admin, you see all your content when you visit your own page.But most followers…
How far do people scroll on FB?
How far down the newsfeed do people scroll before they stop?We don’t have perfect numbers for Facebook News Feed specifically, but there are some fascinating analogies and general UX insights:Global…
Adding an external link to an Instagram Post
Not in the clickable, “click-and-go” sense — Instagram only allows live, clickable links in:Your bio (1 link — or more if you use a link aggregator like Linktree or Beacons)Story…
Which DIY Website Platform should I use?
About the website platforms The best website platform for your business depends on your specific needs, such as functionality, ease of use, design preferences, scalability, and budget. Most businesses need…
Content Calendars
Why You Need a Content Calendar (and How to Build One That Works)If you’re tired of scrambling at the last minute to figure out what to post, or worse—posting nothing…
Optimising Your SEO
What are the key steps to getting your SEO optimised? Ensure all technical aspects are covered. This is achieved by running an SEO report that analyses your website for all the…
Marketing Plans – Who, What, When?
Who Needs a Marketing Roadmap?A: Everyone who is about to go into business, and everyone who is already in business — whether successful or struggling. A marketing roadmap ensures clear…
